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It’s all in the purity of the ingredients (certified organic means certified pure) and the ORAC units.

Our ingredients – organic raw cacao powder, arabica coffee fruit, olive juice, pomegranate, goji, acai, blueberries, raspberries, and strawberries…

ORAC units: what they do and why they’re so vitally important:
Understanding Damaging Free Radicals and Why We Need Antioxidants
Oxidation occurs when free radicals (highly reactive, high-energy particles) ricochet wildly throughout the body and damage cells. Free radicals can be produced within the body by natural biological processes or introduced from outside via tobacco smoke, toxins, pollutants, and sub-optimal eating habits. Free radicals are believed to accelerate the progression of cancer, cardiovascular disease, rheumatoid arthritis, chronic fatigue, and age-related diseases. Antioxidants found in fruits and vegetables help to neutralise free radicals in our bodies.

The Critical Benefits of ORAC Units to the Health of Our Bodies
ORAC, short for Oxygen Radical Absorbance Capacity, is a standardised measurement of the total antioxidant power of a substance. Antioxidant power is the ability to neutralize oxygen free radicals. The more free radicals a substance can absorb, the higher its ORAC score. Nutritionists recommend that we consume around 5000 ORAC units per day to significantly impact antioxidant activity in the body and reduce free radical damage. One serving (half a cup) of fruits or vegetables provides approximately 500 ORAC units. If you’re not eating at least 10 servings of fruits and vegetables a day, you’re not getting the recommended amount of daily ORAC units to mop-up the damage caused by free radicals in your body.

The ORAC (total) score of 1 gram of our Berry Radical antioxidant superfood is 1,175. So one 3.5g serving of Berry Radical contains over 4000 ORAC units! One 105g tub contains 123,375 ORAC units.

For detailed information about this powerful health product visit our website.